Target audience avatar

age-15-18

still in school college 

income - generally working part time jobs on weekends or end of school days 

character- into watching horror films young in teens often on social media eg. Instagram ,snapchat

my target audience is the younger generation because my film will appeal to them more rather than adults who are working full time jobs and are generally in committed relationships this means my target audience will be able to relate to aspects of my film for example the main character Lola is in a relationship with a guy called josh who are both going through a tough time at there schools/colleges which puts pressure on both of them which leads to Lola leaving early, which she then takes a shortcut leading her to meet Alex the antagonist